Peter HorvathBusiness & Design — Integrate or Cooperate?[The first version of this article article was published in the Octiber edition of Service Design Network’s Touchpoint Magazine.]6 min read·Apr 6, 2023----
Peter HorvathA Futures Cone Workshop TemplateSummary: The futures cone is a useful foresight tool that could lend itself nicely to co-creative workshops. However, its original visual…6 min read·Feb 28, 2023----
Peter Horvathin24 Hours of UXA Holistic Look-back at UX’s Past Half Centurytl;dr: While many have compiled important UX concepts and companies to describe our practice’s history, the communities of 24 Hours of UX…4 min read·Feb 21, 2023----
Peter HorvathYou Are Using the ‘5 Whys’ Wrong. Here’s How to Improve.Executive summary: The practice of “5 Whys” was pioneered by Toyota, and is practiced by designers worldwide. It is a research technique…7 min read·Sep 29, 2021--8--8
Peter HorvathinBootcampMBA & designThe Integration of the Mindset and Practice of Design with Business Management Education17 min read·Jul 31, 2021--2--2
Peter HorvathinUX CollectiveThe four approaches to fill the missing middle of Service DesignExecutive Summary: During its growth, Service Design focused heavily on definitions and its toolkit. But it failed to define what lies…10 min read·Apr 10, 2021--7--7
Peter Horvathin24 Hours of UXHow we brought 24 hours of live UX content to over 7000 people across 6 continents in just 40 daysHello world! We are Peter and Jesse, a couple of digital enthusiasts living in Geneva, Switzerland. We recently concluded the ’24 hours of…11 min read·Aug 11, 2020--2--2
Peter Horvath“Look into the camera” Made Easy — Introducing ‘Camera Carlos’Let me guess, you recently read a few articles on “how to conduct online workshops”, “how to facilitate virtual webinars”, or something…3 min read·Apr 29, 2020--1--1
Peter HorvathCategories of Good Services & Great Customer ExperiencesA was recently invited by the Innovation Park of the Swiss Federal Institute of Technology (EPFL) to present about Experience Design. In…3 min read·Apr 26, 2020----
Peter HorvathImproving the Message from Marriott’s CEOOne would think that by 2020, every company has figured out how to write emails. This most basic touchpoint in a service experience has…3 min read·Apr 10, 2020----